Japanese beauty brand unlabel LAB enters U.S. market with Amazon launch of R ESSENCE
The award-winning skincare label debuts stateside with R ESSENCE, a retinol serum priced at $29, ahead of a Costco expansion later this month.
Section
Beauty
Goodal launches K-beauty bestseller at Costco with serum expansion ahead
The Korean skincare brand arrives at the warehouse retailer today with its seven-year bestselling serum, followed by a complementary cream in early 2027.
Adria Arjona launches her first L’Oréal Paris campaign for Volume Liberté mascara
The actor joins global ambassador Eva Longoria in a Paris-shot campaign for the brand's new high-volume mascara formula.
Biodance and Medicube open first permanent counters at Selfridges K-beauty hub
The Korean skin-care brands are anchoring a new Beauty Workshop destination at the London flagship, marking a shift toward immersive retail spaces over viral social media marketing.
Adria Arjona joins L’Oréal Paris as global ambassador
The actress and producer becomes the beauty brand's newest face, bringing her Latina heritage and perspective to the brand's iconic "You're Worth It" message.
Advertisement
The Center Brands and Dr. Mamina Turegano take over Boscia skincare
The beauty accelerator and dermatologist are reimagining the Japanese-rooted skincare brand with a direct-to-consumer launch slated for early 2027.
Amelia Gray fronts Cymbiotika’s Beauty Peptide Complex campaign
The model and mental health advocate stars in a tongue-in-cheek spot for the wellness brand's ingestible beauty product.
Kayali launches Yum Vanilla Cupcake fragrance as third addition to gourmand collection
Mona Kattan's latest scent in the brand's dessert-inspired Yum line draws from her first scent memory and arrives globally on October 30.
Dr. Sheila Farhang launches DOSE (OF) DERM, a dermatologist-developed makeup brand
The board-certified dermatologist has created a new category of makeup—Clinical Color Cosmetics—that combines high-performance color with clinical skincare ingredients.
Biodance launches hydrogel neck patches to address smartphone-era skin damage
The Korean beauty brand's latest product targets fine lines and firmness loss in a previously overlooked area, available in two formulations.